Innovation boosts the strategy of "Da Beiqi" Shenbao creates a new situation of independence
- Categories:Industry News
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- Time of issue:2014-05-07
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(Summary description)In 2013, BAIC Group achieved 2.164 million vehicle sales, an increase of 18.8% year-on-year. The beautiful data not only allowed BAIC to advance into the top 500 of the world, but also allowed it to complete the transition from "four small" to "big four"-among China The top four seats of the Automobile Group.
Innovation boosts the strategy of "Da Beiqi" Shenbao creates a new situation of independence
(Summary description)In 2013, BAIC Group achieved 2.164 million vehicle sales, an increase of 18.8% year-on-year. The beautiful data not only allowed BAIC to advance into the top 500 of the world, but also allowed it to complete the transition from "four small" to "big four"-among China The top four seats of the Automobile Group.
- Categories:Industry News
- Author:
- Origin:
- Time of issue:2014-05-07
- Views:0
In 2013, BAIC Group achieved 2.164 million vehicle sales, an increase of 18.8% year-on-year. The beautiful data not only allowed BAIC to advance into the top 500 of the world, but also allowed it to complete the transition from "four small" to "big four"-among China The top four seats of the Automobile Group. What is even more interesting is that in the short period of its first year, the sales of the Shenbao D70, a mid-to-high-end performance sedan built by BAIC's core technology in Sweden, exceeded 10,000 units, breaking the ceiling of the 150,000 price of its own brand and creating China. A new era of autonomous high-end auto industry.

In December 2009, BAIC acquired SAAB's core intellectual property rights for 200 million US dollars, including not only three vehicle platforms, two series turbocharged engines and two transmissions, but also SAAB's most important intellectual property know- How. By digesting and absorbing SAAB technology, BAIC has created the “M-trix” platform for high-end cars. As we all know, today's automotive market competition is the embodiment of the overall system's comprehensive competitiveness, and advanced development platforms and systems are the basis for independent innovation. As the first platform of its own brand that truly has European luxury car technology, the advent of the "M-trix" platform signifies that the independent brand has begun to break through the development bottleneck and gained a world-class R & D and manufacturing system for high-end models. A complete set of value standards and evaluation systems have been established in many aspects such as parts matching and aftermarket services, which will become an important cornerstone for China's auto industry to achieve a leap from strength to strength.
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