Volkswagen will accelerate the launch of new energy models in China

Categories:Industry News
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Time of issue:2014-04-26
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(Summary description)As the brand with the largest market share in China, Volkswagen once again throws out a new strategy. A few days ago, at the Beijing Auto Show, Volkswagen Group, with its joint ventures Shanghai Volkswagen and FAW-Volkswagen, delivered a total of 20 million vehicles to Chinese customers. At the same time, to seize the commanding heights of the future market, Volkswagen will launch the largest electric vehicle operation in the history of China's auto industry. A number of electric vehicles, including electric vehicles and Golf electric vehicles, will be launched in the Chinese market. Volkswagen Group (China) President and CEO Heizman said that the core of Volkswagen's "people-oriented" strategy in China is to focus on people

Volkswagen will accelerate the launch of new energy models in China

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Volkswagen will accelerate the launch of new energy models in China

(Summary description)As the brand with the largest market share in China, Volkswagen once again throws out a new strategy. A few days ago, at the Beijing Auto Show, Volkswagen Group, with its joint ventures Shanghai Volkswagen and FAW-Volkswagen, delivered a total of 20 million vehicles to Chinese customers. At the same time, to seize the commanding heights of the future market, Volkswagen will launch the largest electric vehicle operation in the history of China's auto industry. A number of electric vehicles, including electric vehicles and Golf electric vehicles, will be launched in the Chinese market. Volkswagen Group (China) President and CEO Heizman said that the core of Volkswagen's "people-oriented" strategy in China is to focus on people

Categories:Industry News
Author:
Origin:
Time of issue:2014-04-26
Views:0

As the brand with the largest market share in China, Volkswagen once again throws out a new strategy. A few days ago, at the Beijing Auto Show, Volkswagen Group, with its joint ventures Shanghai Volkswagen and FAW-Volkswagen, delivered a total of 20 million vehicles to Chinese customers. At the same time, to seize the commanding heights of the future market, Volkswagen will launch the largest electric vehicle operation in the history of the Chinese automobile industry. In the next few years, including up! A number of electric vehicles, including electric vehicles and Golf electric vehicles, will be launched in the Chinese market. Heizman, President and CEO of Volkswagen Group (China), said that the core of Volkswagen's "people-oriented" strategy in China is to focus on people and strive to become the most "people-oriented" car manufacturer.

Sales will exceed 3.5 million this year

"The Volkswagen Group has delivered 20 million cars to Chinese customers. This is a special moment for us. Thirty years ago, with our passion for engineering technology, Volkswagen became the first automaker to enter China. One, has opened the way to success in China. "Heizman said.

Statistics show that in the first quarter of this year, Volkswagen Group delivered more than 880,000 vehicles in China, a year-on-year increase of 14.5%. For the entire year, Volkswagen Group's annual car delivery in China is expected to exceed 3.5 million units for the first time. At the same time, the Volkswagen Group has further increased its production capacity to meet the individual travel needs of users. By 2018, Volkswagen Group's production capacity in China will exceed 4 million vehicles.

It is reported that the Chinese market has occupied the pivotal role of the entire Volkswagen Group. Driven by the strong demand in the Chinese market, Volkswagen Group's sales target this year will exceed 10 million units, which means that Volkswagen's 2018 sales target is expected Achieved four years in advance.

Will accelerate the launch of new energy models

With the traditional power models in the market, and the total delivery has exceeded 20 million units, Volkswagen is actively deploying the new energy field and accelerating the strategic high point of the future market.

"This year, the Volkswagen Group will be listed in China! Electric vehicles will further enrich the new energy vehicle product line, and Golf electric vehicles will be launched later. In 2015, the Volkswagen Group will also bring two innovative plug-in types to Chinese customers. Hybrid models Audi A3e-tron and GolfGTE. In 2016, the Volkswagen Group will start producing the most advanced plug-in hybrid models in China. "Heizmann said.

At present, new energy vehicles related to several major brands of the Volkswagen Group will be put on the market one after another. Among them, the Porsche Panamera SE-Hybrid hybrid model has been launched, and in 2016 there will be two hybrid models tailored specifically for the Chinese market, which will be jointly developed by the Volkswagen Group and joint ventures Shanghai Volkswagen and FAW-Volkswagen. Production, localization of new energy vehicles.

At the end of last month, Volkswagen Group has signed relevant agreements with China's FAW and SAIC Motor Group, which will carry out fuel cell technology cooperation, accelerate the industrialization of plug-in hybrid vehicles, etc.

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